Mags Boland-Murphy

Growth & Profit Business Strategist and Business Mentor



I enjoy working with businesses and professional individuals
who want to overcome the challenges, make progress,
achieve, succeed and exceed. Success is a choice, choose it.

– Mags Boland-Murphy, CEO at Bofin Consultancy.


Mags Boland-Murphy, All Star awarded, accredited and experienced tourism & hospitality consultant, national event manager, business sales, marketing & media professional, established Bofin Consultancy in 2011. The business provides a full suite of professional business growth, advisory and consultancy services including; profit planning, training, scaling for balance, leadership, event advisory, business development, business mentoring, sales, marketing reach, tourism consultancy and tailored consultancy solutions specific to the client’s business aims, objectives and requirements.

After over 20 years working in executive and management roles in the commercial arena, Mags established Bofin Consultancy to help businesses and professionals who struggle with development, marketing, operations, specific business challenges, scalability, profit planning and strategy, to show them how they can create the ideal business balance, make leaps in revenue, with simple but powerful solutions that they can implement again and again. Mags also helps them to address operational challenges and find solutions to overcome them while continuing to be productive and successful.

At the heart of this business is Mags focus to help the person and the business to make progress and reach their full potential. Mags works with growing businesses who may be facing operational and strategic challenges, require training support, struggling with sales & marketing and/or panicking about profits – to be sustainable, plan, package and promote their businesses so that they connect with more of their ideal customers and to recharge revenue. She helps them to focus their passion on specific ventures and opportunities that deliver powerful growth and profoundly profitable businesses.

When you work with Mags and the Bofin Consultancy team, you are working with a recognized award accredited All Star Business, revenue growth specialist, a profit planner, a positive strategic thinker, sales & marketing professional, business mentor, and tourism consultant with a record of success and award-winning clients. Bofin Consultancy believes in providing simple solutions to empower businesses who are serious about success and want to take their business to the next level, all the time focusing on the long-term vision for success and not just a quick fix.

In her previous life, Mags worked in the private commercial arena for over 20 years. She has also acted as course lecturer at a number of Universities in Ireland and has been a guest lecturer at University of Wales, Cardiff and as guest lecturer at The Business School in Sweden. The business offices are located at Crest Haven House, Ballyvaloo, Blackwater, Co. Wexford, Ireland. Mags works with clients nationwide in Ireland, UK and Sweden. Bofin Consultancy works with Tourism & hospitality, food, retail, construction, media, sports, professional services, SMEs, start-ups, public sector and business support organisations.

Bofin Consultancy & Mags Boland Murphy enjoy helping business members as a business mentor with Enterprise Ireland, Bord Iascaigh Mhara (BIM), Intertrade Ireland, the LEO network nationwide and an approved mentor for Fáilte Ireland. Mags is also accredited with the International Authority of Business mentors. Mags is known for saying it straight, she has a no-nonsense approach to business, believes in being proactive, positive and supporting those businesses who are serious about success.

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